To understand Pinto's allure, says Lakhani, you must take into account her age. At 27, and on her third big international release (this year's Rise of the Planet of the Apes), Pinto's style has been as varied as her roles. She's been seen working a Burberry cocktail dress with as much elan as a Salvatore Ferragamo halterand-midi combo. And while there may have been some debate over her choice of a Chanel Haute Couture gown with a tie, the Louis Vuitton playsuit is a definite winner. Just like her.
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The answer, says Bazaar consulting fashion director Kavita Lakhani, lies in her ability to carry each look off with ease. "She's the only Indian celeb who's featured on the front rows of New York to Paris, to London fashion weeks," she says.
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What makes her such a favourite in an industry filled with clothes horses? She's not tall like Nicole Kidman or Tilda Swinton, and while she may have a perfect figure, she's far from the Indian fair-and-lovely stereotype.
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It wasn't long after the success of Slumdog Millionnaire (2009) that Freida Pinto became a household name. And while the West delighted in her homely onscreen avatar, the folks closer home cheered her in Chanel and discussed her Dior with equal enthusiasm.
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Be it her dusky beauty or her international titles, there are enough reasons why brands are cueing up to dress Freida Pinto. We decode.